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Data processing for direct marketing through Big Data
(Universidad de la Costa, 2020-01-07)
Traditional marketing performs promotion through various channels such as news in newspapers, radio, etc., but those promotions are aimed at all people, whether or not interested in the product or service being promoted. ...
Big data aplication for selecting theses topics
(Procedia Computer Science, 2019)
The chairs of thesis research in Computer Sciences at the University of Mumbai, in India, have different tools that provide academic support to those who begin the course. Students present difficulty in selecting the topic ...