Show simple item record

dc.creatorZarate Arevalo, Andres Felipe
dc.creatorLis Gutierrez, Jenny Paola
dc.creatorGaitan Angulo, Mercedes
dc.creatorLaverde Rojas, Henry
dc.creatorViloria Silva, Amelec Jesus
dc.date.accessioned2019-01-25T13:57:44Z
dc.date.available2019-01-25T13:57:44Z
dc.date.issued2017
dc.identifier.issn1816949X
dc.identifier.urihttp://hdl.handle.net/11323/2236
dc.description.abstractThis study aims to determine the variables through which financial sector entities can establish retention processes and create long-term and quality relationships with Bogota's financial consumers. This was done by applying a survey to a sample of 384 people. The perception of trust and commitment of financialconsumers is between regular and non-conforming however, it was possible to establish significant variations between such perception associated with age groups, number of years linked to the financial institution, marital status, type of economic activity and the number of financial products.spa
dc.language.isoengspa
dc.publisherJournal of Engineering and Applied Sciencesspa
dc.relation.ispartof10.3923/jeasci.2017.2835.2837spa
dc.rightsAtribución – No comercial – Compartir igualspa
dc.subjectFinancial sectorspa
dc.subjectOmmitmentspa
dc.subjectQualityspa
dc.subjectRelationshipspa
dc.subjectT~ustcspa
dc.titlePerception of trust and commitment in the financial sector in Bogota (Colombia)spa
dc.typeArticlespa


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record