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Endomárketing: estrategia de innovación en las organizaciones el siglo XXI
(Espacios, 2017-09-02)
Productividad, rentabilidad y buen clima
organizacional son los retos que las empresas, sin
importar su tamaño, asumen en este siglo. La
competitividad permanente ha generado un ambiente
empresarial reñido donde el ...
La innovación y el cambio tecnológico desde la perspectiva de la mesoeconomía
(Corporación Universidad de la Costa, 2014-06-01)
El marketing político por internet y redes sociales, se ha convertido en alternativa para desarrollar campañas proselitistas partidistas, en regiones de difícil acceso vial terrestre en algunas zonas de la geografía ...
Technological innovation management as a factor of promotion up in venezuelan private universities
(Revista Espacios, 2017)
The purpose was to analyze the management of
technological innovation as a factor for promoting
entrepreneurship in Venezuelan private universities.
Positivist research and experimental transectional not
descriptive, ...
La política científica colombiana desde 1990
(Corporación Universidad de la Costa, 2019-09-16)
Since 1990 Colombia and the Latin American countries have had changes in their public policies as one of their purposes orients the economy towards productivity and competitiveness involving science, technology and ...
Understanding innovation in creative industries: knowledge bases and innovation performance in art restoration organisations
(Innovation: Management, Policy and Practice, 2018-12-18)
This paper studies innovation in the creative industry of art restoration, which is characterised by an intensive use of symbolic knowledge. Using the resource-based view of the firm as a theoretical framework, this study ...
Aspectos que determinan la competitividad en empresas de Barranquilla
(Corporación Universidad de la Costa, 2012-12-30)
En este artículo se esbozan los conceptos relacionados con la competitividad y su evolución en las empresas seleccionadas, aplicando la fórmula básica de la competitividad. Los aspectos determinantes de la competitividad ...
A place-based policy for promoting Industry 4.0: the case of the Castellon ceramic tile district
(European Planning Studies, 2019-07-08)
Digitization and its impact on regions and clusters remains overlooked in the literature, and constitute this present paper’s goal. How does an industrial district transit collectively to the adoption of new radical changes ...
Technical cooperation and innovation in the textile dressmaking exporting SME in Barranquilla-Colombia
(Espacios, 2017-06-27)
To analyze the technical cooperation as a strategic resource for the innovation of products and services that promote the growth of small and medium-sized enterprises (SMEs) that are exporters in the dressmaking- textile ...
Endomárketing: Estrategia de innovación en las organizaciones el siglo XXI
(Revista Espacios, 2017-09-02)
Productivity, profitability and good organizational
climate are the challenges that companies, regardless
of their size, assume in this century. The permanent
competitiveness has generated a tight business
environment ...
Definición de un perfil que maximice la capacidad innovadora y competitiva en las organizaciones. Caso de aplicación: sector muebles del Atlántico - Colombia
(Universidad de la Costa, 2017)
This work presents an exercise which is directed to identifying the elements that allow to generate an innovative entrepreneurial profile and to set strategic lineaments that are prone to improve its responsiveness skills ...