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dc.creatorPuello-Pereira, Nataly
dc.creatorOvallos-Gazabon, David
dc.creatorHugueth, Alfredo
dc.creatorDíaz Solano, Beatriz Helena
dc.creatorsilva d, jesus g
dc.date.accessioned2020-02-03T13:23:32Z
dc.date.available2020-02-03T13:23:32Z
dc.date.issued2019-10-19
dc.identifier.issn1646-9895
dc.identifier.urihttp://hdl.handle.net/11323/5974
dc.description.abstractThis paper presents the application of a competitiveness measurement methodology for the nature tourism initiative in Atlántico, Colombia. Results indicate that cluster initiative is in a early undeveloped stage, based on intensive use of traditional factors, highlighting problems such as the lack of infrastructure, untrained human talent, lack of a defined offer and lack of promotion activities. Likewise, an analysis is made of the contributions of the analyzed actors through data mining tools, which shows great coherence between problems and opportunities for the initiative development.spa
dc.description.abstractEste trabajo presenta los resultados de la aplicación de una metodología de medición de competitividad para la iniciativa de turismo de naturaleza en Atlántico, Colombia. Los resultados señalan que la iniciativa clúster se encuentra en una etapa incipiente, basada en el uso intensivo de factores tradicionales, destacándose problemas como la falta de infraestructura, talento humano no capacitado, falta de una oferta definida y falta de actividades de promoción. De igual forma se realiza un análisis de los aportes de los actores analizados a través de herramientas de minería de datos, la cual muestra una gran coherencia en cuanto a los problemas y oportunidades para el desarrollo de la iniciativa.spa
dc.language.isospaspa
dc.publisherRevista Ibérica de Sistemas e Tecnologias de Informaçãospa
dc.rightsCC0 1.0 Universal*
dc.rights.urihttp://creativecommons.org/publicdomain/zero/1.0/*
dc.subjectClusterspa
dc.subjectNature tourismspa
dc.subjectEntrepreneurshipspa
dc.subjectData miningspa
dc.subjectCompetitividadspa
dc.subjectClústerspa
dc.subjectTurismo de naturalezaspa
dc.subjectEmprendimientospa
dc.subjectMinería de datosspa
dc.titleAnálisis del nivel de competitividad en clústers. Caso iniciativa turismo de naturaleza en Atlántico, Colombiaspa
dc.title.alternativeCompetitiveness level in clusters. Nature tourism initiative case in atlantico, Colombiaspa
dc.typeArticlespa
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