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dc.rights.licenseAtribución-NoComercial-CompartirIgual 4.0 Internacional (CC BY-NC-SA 4.0)spa
dc.contributor.advisorFerrer Ortiz, Daiwer
dc.contributor.advisorParra Negrete, Kevin
dc.contributor.authorSilvera Camargo, Camilo Andrés
dc.date.accessioned2022-11-18T14:00:41Z
dc.date.available2022-11-18T14:00:41Z
dc.date.issued2022
dc.identifier.urihttps://hdl.handle.net/11323/9628
dc.description.abstractLa graduación oportuna de los estudiantes de pregrado es un tema de especial interés para las instituciones de educación superior, especialmente porque es un ítem que se utiliza para la evaluación de su calidad. Aunque las instituciones han dinamizado sus procesos y desarrollado alternativas para lograr esta graduación oportuna, en su camino han identificado un conjunto de factores que repercuten en la consecución de este objetivo. Es así como a través de la presente investigación se analizaron estos factores, específicamente para establecer cuáles de ellos afectan en mayor medida a los estudiantes de la Universidad de la Costa recopilando la información requerida a partir de la aplicación de técnicas cualitativas a los diferentes actores relacionados con este proceso, así como también realizando un análisis detallado de investigaciones llevadas a cabo anteriormente. Los resultados arrojaron que el factor de mayor impacto es el económico, seguido por el institucional; basado en esto se desarrolló una propuesta de valor innovadora que permitió la elaboración de un modelo dirigido a los dos factores para la graduación oportuna de los estudiantes de pregrado, centrado en el acompañamiento institucional y el Crowdfunding el cual fue testeado y validado con los grupos de interés.spa
dc.description.abstractThe opportune graduation of undergraduate students is a topic of special interest for higher education institutions, especially because it is an item that is used to evaluate their quality. Although the institutions have streamlined their processes and developed alternatives to achieve this opportune graduation, along the way they have identified a set of factors that affect the achievement of this objective. Through the present research, factors were analyzed, specifically to establish which of them affect the students of the Universidad de la Costa, compiling the required information from the application of qualitative techniques to the different actors related to this process, also making a detailed analysis of investigations previously known. Results demonstrated that the factors with the greatest impact are economic and institutional; Based on this, an innovative value proposition was developed that allowed the development of a model aimed at the two factors for the timely graduation of undergraduate students, focused on institutional support and Crowdfunding, which was tested and validated with groups of interest.eng
dc.description.tableofcontentsIntroducción 10 -- Planteamiento del problema 13 -- Antecedentes 15 -- Graduación 15 -- Graduación oportuna y factores de incidencia 15 -- Estrategias, modelos, programas aplicados para graduación oportuna 19 -- Crowdfunding y su influencia en la graduación oportuna 26 -- Justificación 32 -- Desarrollo 34 -- Objetivos del proyecto 34 -- Objetivo general 34 -- Objetivos Específicos 34 -- Método 35 -- Business Model Canvas 37 -- Ejecución del Proyecto 39 -- Recolección de información y análisis sobre graduación oportuna 39 -- Investigaciones previas: Rezago y no graduación 39 -- Procesos utilizados para fomentar la graduación oportuna 42 -- Buyer persona estudiante Universidad de la Costa 47 -- Entrevistas y grupos focales a grupos de interés 51 -- Elaboración y explicación del modelo 71 -- Explicación detallada del modelo 78 -- Testing modelo económico: Plataforma de Crowdfunding 85 -- Testing modelo económico: Métricas de las campañas 90 -- Análisis de resultados testing modelo económico 98 -- Conclusiones 100 -- Bibliografía 102 -- Anexos 113spa
dc.format.extent116 páginasspa
dc.format.mimetypeapplication/pdfspa
dc.language.isospaspa
dc.publisherCorporación Universidad de la Costaspa
dc.rights.urihttps://creativecommons.org/licenses/by-nc-sa/4.0/spa
dc.titleModelo basado en el uso del Crowdfunding y acompañamiento institucional para la graduación oportuna en los estudiantes de pregrado de la Universidad de la Costaspa
dc.typeTrabajo de grado - Maestríaspa
dc.rights.accessrightsinfo:eu-repo/semantics/openAccessspa
dc.description.degreenameMagíster en Administraciónspa
dc.identifier.instnameCorporación Universidad de la Costaspa
dc.identifier.reponameREDICUC - Repositorio CUCspa
dc.identifier.repourlhttps://repositorio.cuc.edu.co/spa
dc.publisher.departmentCiencias Empresarialesspa
dc.publisher.placeBarranquilla, Colombiaspa
dc.publisher.programMaestría en Administraciónspa
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dc.subject.proposalGraduación oportunaspa
dc.subject.proposalEducación superiorspa
dc.subject.proposalFactoresspa
dc.subject.proposalModelospa
dc.subject.proposalCrowdfundingspa
dc.subject.proposalAcompañamiento institucionalspa
dc.subject.proposalTimely graduationeng
dc.subject.proposalHigher educationeng
dc.subject.proposalFactorseng
dc.subject.proposalModeleng
dc.subject.proposalCrowdfundingeng
dc.subject.proposalInstitutional accompanimenteng
dc.type.coarhttp://purl.org/coar/resource_type/c_bdccspa
dc.type.contentTextspa
dc.type.driverinfo:eu-repo/semantics/masterThesisspa
dc.type.redcolhttp://purl.org/redcol/resource_type/TMspa
dc.type.versioninfo:eu-repo/semantics/acceptedVersionspa
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dc.rights.coarhttp://purl.org/coar/access_right/c_abf2spa
dc.contributor.juryMercado Caruso, Nohora
dc.contributor.juryGuarín García, Andrés
dc.contributor.juryÁlvarez Contreras, Luz Elena
dc.description.degreelevelMaestríaspa


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